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Dynamic Minimalism


This week we studied Henry Wolfe's designs. We specifically reviewed his designs for the Olivetti ads. What I enjoyed the most about his designs were how they still capture the intended message while provided a minimalistic feel to it. He often incorporated actual photos or illustrations of photos in to his work. For this weeks assignment we were encouraged to use some of Henry Wolfe's minimalistic style and choice of illustrations or images for a more modern or vintage styled advertisement. I decided to illustrate my advertisement. But I also came across a style that really interested me. It was a World War 2 style and was often seen in illustrated jazz related posted. It was developed in Bronx, NY during the 50s and 60s. This was the prime time of the Harlem Renaissance. I really fell in love with Saul Bass' illustration style and decided to also incorporate that into my posters.


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